Lewis Security
Transforming North Wales' leading security consultancy with a custom-built digital fortress
About Lewis Security
LEWIS SECURITY, a North Wales-based leader in risk compliance and security solutions since 2008, specialises in protecting people, property, and operations across diverse sectors. Operating from the heart of North Wales with reach extending to the North West and UK-wide consultancy support.
The company delivers end-to-end services including risk assessments, accredited training, technical installations (such as CCTV and fire alarms), and event security operations. Their target clientele spans holiday parks and tourism venues, rural properties, retail and leisure spaces, educational institutions, and construction sites.
With a commitment to a 'single-partner' approach, LEWIS SECURITY eliminates the complexity of juggling multiple contractors, ensuring compliance with standards like Martyn's Law (Protect Duty) through practical, accredited expertise.
The Challenge
Prior to engaging Coolmedia Marketing, LEWIS SECURITY relied on an outdated online presence that failed to capture the breadth of their specialised services or the trust built over 15 years of hands-on experience. The existing setup lacked mobile responsiveness, intuitive navigation, and compelling calls-to-action, resulting in missed opportunities for client engagement.
Fragmented User Experience
Potential clients struggled to navigate service offerings, from vulnerability assessments to bespoke training packages, leading to high bounce rates.
Compliance & Sector-Specific Needs
The site needed to highlight niche solutions like Martyn's Law readiness and holiday park safety packages without overwhelming visitors.
Lead Generation Gaps
Absent were seamless contact mechanisms and SEO optimisation to attract targeted searches in security and compliance across North Wales and beyond.
Scalability Issues
As a growing business, the platform required a custom foundation to integrate future features like online booking for training or client portals, all while maintaining a professional, trustworthy aesthetic aligned with the security sector.
Client Brief: Build a website from scratch that positions them as the go-to authority in risk management, enhances user trust, and converts visitors into enquiries efficiently.
Our Approach at Coolmedia Marketing
At Coolmedia Marketing, a Liverpool-based digital agency renowned for transforming businesses through innovative web design and strategic digital solutions, we pride ourselves on a client-centric, collaborative process. Our philosophy centres on 'simpler, smarter digital growth' – blending creative design with technical prowess to deliver sites that not only look exceptional but perform exceptionally.
Stakeholder Workshops
In-depth sessions with the LEWIS team to map their service ecosystem, audience personas, and pain points in the security market.
Competitor Analysis & SEO Audit
Identifying gaps in local search visibility for terms like 'North Wales security consultancy' and 'Martyn's Law training'.
Wireframing & Prototyping
Iterative designs ensuring the site supports a logical user journey from risk awareness to contact conversion.
Our Methodology
Our agile methodology allowed for real-time feedback, ensuring the final product was a true reflection of LEWIS SECURITY's operational ethos – practical, reliable, and proactive.
The Solution: A Custom-Built Digital Fortress
We developed the new website (jl-security.co.uk) entirely from scratch using a modern tech stack optimised for performance and security – fitting for a security specialist!
Bespoke Design & UX/UI
A clean, professional aesthetic with a palette of deep blues and greys evoking trust and resilience. Responsive design ensures seamless viewing on desktops, mobiles, and tablets.
- • Intuitive navigation via streamlined menu
- • Custom icons and infographics
- • Technical content made accessible
Modern Tech Stack
Built with performance and security in mind, using cutting-edge technologies for optimal user experience.
- • Fast loading times
- • Secure hosting infrastructure
- • SEO-optimized architecture
Mobile-First Approach
Designed primarily for mobile users, then enhanced for desktop viewing to ensure optimal experience across all devices.
- • Touch-friendly interface
- • Fast mobile loading
- • Thumb-friendly navigation
Key Features Delivered
Core Service Pages
- • Risk Assessments
- • Accredited Training
- • Technical Installations
- • Event Security
Specialist Solutions
- • Martyn's Law Compliance
- • Holiday Park Security
- • Gap Analysis Roadmaps
- • Sector-Specific Packages
User Experience
- • Intuitive Navigation
- • Clear Call-to-Actions
- • Mobile Optimization
- • Fast Load Times
SEO Optimization
- • Local Search Targeting
- • Technical SEO Setup
- • Content Strategy
- • Schema Markup
Lead Generation
- • Contact Forms
- • Quote Requests
- • Service Enquiries
- • Training Bookings
Future-Proof
- • Scalable Architecture
- • CMS Integration Ready
- • Client Portal Capability
- • Online Booking System
Ready for Your Digital Transformation?
Let's discuss how we can build a custom solution that drives results for your business